Following these simple 10 steps will help you
pave the way for success thru TAGG!

1. Choose a TAGG Rep
2. First PTO/PTA Meeting (Build Your Base)
3. Launch Campaign
4. Newsletter Communication
5. Social Media Communication
6. Event Communication
7. Seasonal Campaigns
8. TAGG for Teachers
9. Incoming Kindergarten Parent Meeting
10. Thank Your TAGGers

Choose a TAGG Rep

Having someone lead your TAGG efforts is crucial for success, but don’t worry! We’ve made it so easy, your TAGG rep(s) will look like a pro. This could be school staff members, PTO/PTA members, or ideally, a combination of both! The primary objective of a TAGG rep is to follow the implementation of this communication roadmap to successfully educate and remind your supporters. 

A good TAGG rep is someone who:

• Is a TAGGer themself!
• Understands how TAGG works and can explain it to others.
• Would be willing to speak about TAGG or answer questions at parent attended events.
• Believes in the potential of TAGG and is motivated to help the school reach its TAGG goals.
• Someone who has access to the school newsletters & social media, or an open line of communication with the person who does.
• Someone comfortable with using a computer.

The TAGG Rep(s) receive monthly email recaps sharing funds raised, current balance the option to request a payout. It is important to inform TAGG if your TAGG rep(s) change, because TAGG requires a valid email to be on file to remain active.

See full payout details.

First PTA/PTO Meeting: Build Your Base
(Plus encourage board to use TAGG businesses)

The individuals attending these meetings represent the most likely people to become TAGGers for your school. Typically, the first parent-teacher meeting of the year draws the highest attendance, so don’t miss out on this opportunity to encourage them to become your base of TAGGers. It only takes a handful to get the ball rolling, to create some momentum to share and build from! Furthermore, encouraging the 

Launch Campaign

The primary goal of the TAGG Launch is to prompt people to create their free TAGG.today account (or access their existing one) to upload a launch/practice reciept. Instead of setting a fundraising target, the objective is to keep it extremely simple so more individuals are willing to take that essential first step toward becoming a “TAGGer.” The school will choose an incentive for getting a target number of people to create a free TAGG.today account (or access their existing one) to upload a TAGG launch (practice) receipt.

Newsletter Communication

Talk to the person who is in charge of your school’s newsletters to families and ask for a space dedicated for a TAGG communication. Newsletter communication alone may not be effective in gaining new TAGG supporters, however if done alongside a successful launch, campaigns, and social media, it serves as a great reminder.

Images and Copy & Paste Content

Click here to access the library of images & content

Social Media Communication

If your school and/or PTO/PTA have social media pages, this is a great opportunity to keep TAGG top of mind all year. A good rule of thumb is to post minimum monthly, and if possible 2-3 times per month or even weekly.

Images and Copy & Paste Content

Click here to access the library of images & content

Event Communication

flSchool events in which parents/guardians attend are a wonderful opportunity to continuously introduce or remind people about TAGGing for your school. Choose your most well-attended events which could include:

• Back to school / Meet your teachers events
• Music programs
• Teachers conferences
• Curriculum / STEM nights
• Book fairs
• Carnivals or other seasonal events
• Fun runs
• Field days

Actions you can take:

• Good - Have flyers for attendees (several options available in both half and full page size to download and print) 
• Better - Have a representative providing handouts face-to-face
• Best - On top of handing out flyers, make announcements! See talking points below)
• Above & Beyond - Provide an incentive for signing up (creating a new TAGG.today account) or showing your current TAGG.today account

We've included talking points for making an announcement at events, as well as a variety of printable flyers to be used at all of your events.

Flyers

Parents Get in on the Action (Field Day or Fun Run)
Download - Full Page 
Download - Half Page (2 per page)

Seasonal Campaigns

Campaigns present a fantastic opportunity to gain fresh TAGG supporters and elevate your TAGG success during smaller timeframes. Setting a school-wide objective and involving students in a friendly classroom competition transforms TAGG into an enjoyable initiative worthy of celebration!

We recommend 2-3 seasonal TAGG campaigns during a school-year in addition to your launch campaign (where the goal is only to get TAGG.today accounts created and upload the practice receipt).

Seasonal Campaigns
TAGG offers 7 seasonal campaigns plus TAGG Madness (Omaha metro area), so we always have one ready when you need it. For each campaign, you determine a school wide $ raised goal and incentive for reaching it, along with a classroom incentive for turning in the most TAGGs.

Campaign Flyers (click to customize/download)
Campaign Images (click to customize/download)

Gobble Up TAGG Donations (December)

TAGG for Teachers

TAGG for Teachers is a separate program created to help teachers offset their out-of-pocket expenses for their classrooms. All teachers have the option to get registered for free, and these TAGG donations are split between the teacher and their school (80% to the teacher, 20% to their school).

TAGG for Teachers has the potential to raise funds for the school from TAGGers who may not be TAGGing directly for the school, including teachers and their friends and family. Furthermore, school families may be more motivated to use TAGG when they know the funds are directly benefiting their children’s teacher/classroom. Despite the school receiving only 20%, if these contributions come from new supporters, its a win-win for the teacher and the school.

All you have to do is inform the teachers about the option to get registered. Once they register, they will receive their own communication tools to get people TAGGing for them. We’ve provided both email content as well as a printable handout for teachers.

Incoming Kindergarten Parent Meeting

The ideal time to introduce incoming families to TAGG is during the parent meeting for incoming kindergarteners! Kindergarten parents are highly motivated to get involved with the school, making them the most likely to actively participate. If you could get even 20 families TAGGing for your school, that could mean an extra $1,920 raised per year! We strongly recommend you or a representative from the staff take a few moments during the meeting to introduce TAGG. We’ve included suggested talking points as well as a printable handout to help get these parents TAGGing for your school.

Thank your TAGGGers!

It is very important to thank and acknowledge your TAGGers, which will make them want to keep TAGGing for you!

• Social media - You could thank your TAGGers generically, or consider including their names on your post to encourage others to follow their lead! By showing how even a small group of people can make an impact, you can demonstrate how if more poeple got involved, how quickly the impact could grow.
• Emails - When you request a TAGG payout, you will receive a report of all of the people to TAGGed for your school, including their emails. You can also request this list of people by emailing hello@togetheragreatergood.com.
• Hand written cards - You may even want to consider annually mailing your TAGGers a thank you note if you’re able to identify who their students are and send the cards home with them.

Image & Content Library